If you’ve got a website and you’ve spent any time thinking about search engine optimisation then you know the importance of creating links to your site.  Having your website rank high in the search engines is key to its success and backlinks are a vital element of creating that success.

The benefits of backlinks are two-fold.  First, the search engines consider a link to your site as a “vote” and the more votes it has then the more credibility it gains and the higher up the search engine rankings it should appear.  Second, backlinks can bring you traffic.  If a visitor to another website sees your link and is interested they will often visit your site.  This could lead to new customers or increased sales if you’re in business or simply a wider circle of virtual friends if you’re a blogger.

Not all links are worth getting though…

Search engines consider links from sites that are related to the subject matter of your own site as more important than other non-relevant links.  If you’re site is about “open water swimming” a link from a site about pet cats, for instance, has no relevancy and so wouldn’t help your sites rankings at all.  A link from a wetsuit supplier on the other hand would be considered very relevant.

Using blog commenting for backlink building

Creating quality backlinks is one area that many web site owners find difficult and time-consuming.  They just don’t know how to go about it and even if they did, they don’t have the spare time to sit down and plug away at building links day by day.

There are many ways that you can build links, through directory submission, article submission or social bookmarking are excellent but time-consuming methods.  Another option is blog commenting.  There are hundreds of thousands of blogs on the internet these days on a vast range of subjects and many of them allow you to leave comments about their posts and articles.  Each comment then has a link back to your website.

The benefits of using blog commenting to build your backlinks are:

• It’s free
• You can select blogs closely related to the subject matter of your site so any subsequent links are highly relevant
• Some blogs have high page-rank which can benefit your site

Why do blogs allow you to create free links?

Most blog owners are glad to get comments on their sites.  It adds content and makes the site more interesting for future visitors.  What they don’t want however is SPAM.  Unscrupulous site owners sometimes post “spammy” comments such “great post mate.  I’m definitely coming back” or “Didn’t really agree but good post anyway” just in the hope of getting a backlink.

Most blogs are moderated by humans but even the ones that are moderated automatically will pick up comments like these as spam.  Always take the time to read the blog and only post a comment if you can add something valuable to the discussion.

How do you make sure it’s relevant?

So how to you find these relevant blogs?  Well there are a number of ways of searching for blogs on a certain subject.  The easiest obviously is to just search in Google.  The problem with this though is that you’d spend hours trawling through the pages of results to find blogs that you can comment on which are relevant and it’ll be hard to decide which ones to pick to get the best backlinks.

Google page rank – what is it and why is it important

Page rank is a numeric value that represents how important Google considers a web page to be.  When it comes to link building it isn’t just the relevancy of the site linking to you that matters but its page rank has an effect as well.  The more important the page that carries the link, the more weight is given to its “vote” or link so clearly a link from a page with a page rank of 5 or 6 is better than a link from a page with page rank of 0.

That doesn’t mean that you shouldn’t get links from pages with a page rank of 0 providing they’re quality sites with genuine content.  It may just mean that they haven’t been given a page rank yet and at some point in the future they could have a high PR.  Always avoid poor quality sites though, if it looks rubbish, it probably is.  Whereas high quality links raise the profile of your page, low quality ones can damage it.

To follow or not to follow?

Some blogs choose to use a “nofollow” tag on their comment links.  This means that the search engines don’t follow the link and therefore any influence the link could give you is lost.  It doesn’t prevent you getting traffic from the blog though so it’s still sometimes worth commenting on a blog even if it does use the “nofollow” tag.

So, how are you going to build quality backlinks without working into the night 247?

What you need is a method of:

• finding relevant, high quality blogs really quickly
• checking the page rank of those blogs
• and the date they were last posted to

What you need is Auto Blog Commenter!

Easily search for blogs based on your keywords and choose blogs that have only been updated in the last 24 hours, 3 days, week or at any time.

Check the page rank and alexa rank of the blogs

Check whether a blog has a “nofollow” tag

Enter a profile so that you don’t have to repetitively type in your name, email address and website url every time you want to post

Benefits of Auto Blog Commenter

• Its fast
• Its simple to use
• It finds relevant blogs and then filters the results to pick the best blogs to comment on
• It finds page rank, nofollow and alexa
• You can create user profiles and auto enter contact details
• You can post comments directly from within the program
• It checks the comment status
• You can post comments completely manually (recommended) or automatically
• You can xport reports detailing your commenting activity

It really does just take minutes to find relevant, high quality blogs to post your comment so don’t waste any more time while your competitors are busy getting their sites ranked. Click here to purchase Auto Blog Commenter now. You can download and start using it straightaway.